Naming v2 is the new naming strategy oriented to the new business scene: World Wide Web.
It consists in the creation of a name (or brand) designed for Internet, based on two principal strategies:
- With a name related with the company's services (Web Services, Web 2.0, etc.)
- If you need a brand name that could be registered in a certain domain extension: com-net-org-info (TLD), territorials (ccTLD), .mobi, etc.